First, it would be helpful to get to know a little bit about one another. Please write a few sentences that answer these questions:

• What is your name?
• What agency or organization do you work for, and what is your role there?
• What do you hope to get out of this training?

Next, please answer the following questions, based on what you know so far about the definition of social marketing:

• Please describe any social marketing campaigns you've recently seen or heard, either on television, on the radio, or in print advertisements.

  What made them stand out in your mind?

  What marketing techniques (e.g., a compelling image,
  specific kind of music, catchy slogan) did they use to grab
  your attention?

Please post your responses to the Message Board. After you have answered the questions, please review and respond to the comments made by your fellow participants. Then come back and visit regularly—others may have posed questions or comments to you!

You have completed your work for today.
See you tomorrow!